Saturday, December 28, 2019

Jfk Inaugural Address Analysis Essay - 627 Words

B | I | N | G | O | Alliterationâ€Å"Let us go forth to lead the land we love.† | Allusionâ€Å"I have sworn before you and all mighty God.† | Personificationâ€Å"With history the final judge of our deeds† | Metaphorâ€Å"We are the heirs of the first revolution.† | Hortative Sentenceâ€Å"So let us begin a new one†¦Ã¢â‚¬  | PathosBased on the emotions of JFK. | Cumulative Sentence But neither can two great and powerful groups of nations take comfort†¦yet both racing to alter that uncertain balance. | Oxymoronâ€Å"But this peaceful revolution.† | AntimetaboleAsk not what your country..† | Rhetorical Questionâ€Å"Will you joining in the historic effort?† | Archaic Dictionâ€Å"Beliefs for which our for bears fought are still at issue around the globe.† |†¦show more content†¦Antimetable: JFK uses this to create a different syntax, which puts the audience into deeper thought. Antithesis: JFK uses an antithesis to show what he stands for and what he is against; it makes it clear as water to his point of view. Archaic Diction: Using archaic diction can appeal to the â€Å"older generation† of people. Asyndeton: JFK doesn’t use conjunctions in some of his sentences because it creates an emotional appeal the makes the audience listens to the complete sentence. Cumulative sentence: JFK doesn’t use this as much as other rhetorical devices because of the length, but it is still a very effective tool. Hortative sentence: hortative sentences are clear and direct which is perfect in a Presidential speech. Imperative Sentence. These are the opposite sentences to a hortative one, which is good to use to relax the audience. Inversion: When used correctly these can be very powerful. Juxtaposition: Commonly used to point out the two opposite powers. Metonymy: Not used very much in modern speeches but can often make the audience feel eye-to-eye with JFK. Oxymoron: JFK wrote, â€Å"But this peaceful revolution†, an oxymoron is an ironic statement that some find funny. Parallelism: Used even by high schoolers, this is an essential part of ant well-rounded speech. Periodic Sentence: The point of this is to build up emotion until the last part of the sentence where the main idea sits. Personification: Gives inanimate objects human characteristics, itShow MoreRelatedRhetorical Analysis Of Jfk Inaugural Address909 Words   |  4 PagesMiguel Garcia English 1020 Campbell 10/05/17 Rhetorical Analysis of â€Å"Inaugural Address† by John F. Kennedy It’s January 20, 1961. Inauguration day for president Kennedy. Entering his first term as president of the United States, he has to give the â€Å"Inaugural Address.† As president of the United States he needs to address his voters and the american people in person or through a television broadcast about his future goals and aspirations. During the transfer of power the US is going on there 14thRead MoreRhetorical Analysis Of Jfk Inaugural Address1414 Words   |  6 PagesJFK Inaugural Address Rhetorical Analysis On Friday, January 20, 1961, in the midst of physical cold and mental Cold War fears, John F. Kennedy gave his inaugural address to the citizens of America and the world, assuring his audience that peace will prevail, and that America, as a unified superpower, will lead the world once again into a new era of peace. His speech, infused with rhetorical appeals, has an anxious and discontent tone, calling for change and the implementation of his vision. ToRead MoreRhetorical Analysis Of Jfk Inaugural Address829 Words   |  4 PagesOne of the most influential presidents in United States history, John F. Kennedy was a brilliant politician and public speaker. In his inaugural address, he sparked hope around the world by discussing the hardships faced by all of society in the present time and then leaving them with a message of freedom, power, and hope. This measure of impact is not achieved easily; Kennedy masterfully utilized the art of rhetoric to emphasize his message and win the hear ts of his people. In the middle of theRead MoreRhetorical Analysis Of Jfk Inaugural Address1426 Words   |  6 PagesAs a person who was known for his ability to speak publicly, and communicate comprehensible meanings while inspiring the people of his nation, President John F. Kennedy (JFK) gave his inaugural address on January 20th, 1961 in Washington D.C.. JFK was widely distinguished for his ability to use rhetoric in front of the masses, and in mass media. Like many authors and penman, President Kennedy implemented huge doses of rhetorical strategies in his speech, focusing on the appeals of Aristotle: ethosRead MoreRhetorical Analysis Of John F. Kennedy s Inaugural Address Essay1566 Words   |  7 Pages NOT PRIDE BUT FREEDOM: Rhetorical Analysis of John F. Kennedy’s Inaugural Address Tanner A. Woody Anderson University On January 20, 1961, John Fitzgerald Kennedy delivered a speech with a backdrop of snow and a twenty-degree wind blowing in his face in Washington D.C. In his speech, he starts off with saying that his victory is not for a party but it is for freedom. At the climax of his speech, JFK delivers a call to action which is also the most well-known line from his speech:Read MoreRhetorical Analysis Of John F. Kennedy s Inaugural Address971 Words   |  4 PagesA Rhetorical Analysis of John F. Kennedy’s Inaugural Address By 1961, The United States of America was struggling with racial tension and social inequalities, while fighting communism internationally and protecting the public from the weapons and devices of our adversaries abroad. Confusion and fear had invaded the minds of the American people as the cold war neared its pinnacle; they were desperate for a strong, reassuring leader. John F. Kennedy provided this reassurance when he addressed the nationRead MoreEssay about John F. Kennedy Analysis704 Words   |  3 Pagesï » ¿Leah Moore JFK Inaugural Address Analysis President John F. Kennedy gave his inaugural address on a January afternoon in 1961. His speech includes many rhetorical devices—included to help convey Kennedy’s subject to his audience. The subject is that human rights are determined by God, rather than the government. Some rhetorical devices Kennedy uses are parallelism, anaphora, and hortative sentences. John F. Kennedy’s use of rhetorical devices within his inaugural address help him convey his messageRead MoreJFK inaugural Address853 Words   |  4 Pages Rhetorical Analysis on JFK’s Inaugural Address Majority of the people know the eminent line â€Å"ask not what your country can do for you- ask what you can do for your country† (Kennedy). That is indubitably one of the most well known segments of his speech, however, there are other parts that made it memorable. He knew he was not only speaking to America, but other countries as well. His speech keeps the audience both focused on what is important and understanding of the point he is trying to makeRead MoreBrief Summary of John F. Kennedy ´s Life1017 Words   |  5 Pagesboth were prominent Irish Catholic families. JFK was the second oldest out of 9 siblings which they were all extraordinary siblings, and from Eunice Kennedy founding the Special Olympics, Robert Kennedy being a U.S. Attorney General, and Ted Kennedy was one of the most persuasive senators in American History. But other than all of them being substantial to the Government they remained close-knit and supportive of each other throughout their unified liv es. JFK attended a Catholic boys boarding schoolRead MoreJohn F. Kennedy Inaugural Address1099 Words   |  5 Pagesthe thirty-fifth president of the United States. Written by Kennedy in late November of 1960, his inauguration speech goes to explain the various changes of the world as Kennedy campaigned to â€Å"get the country moving again.† His speech begins to address the differences of the generations as he wants to â€Å"pass the torch.† Kennedy expresses various ways of getting people together which he bases his entire point into doing as he then establishes a plea for his fellow nations to move towards this look

Friday, December 20, 2019

Success With An Online Shoe Store - 1785 Words

Nick Swinmurn struggled to find the perfect pair of shoes in his local mall. He browsed through many stores and failed to find the correct size shoe, in the right color, with the right style. This is when he thought to create an online shoe store that made shoe shopping easy. Every style, color, and size all on one site. At the time the internet was just starting to come alive and currently 5% of the shoe industry was being sold through mail in catalogs. This encouraged Swinmurn and lead him to believe there would be success with an online shoe store (Hsieh). He originally named the site, shoesite.com, and in 1999 he went on his way to find investors to jumpstart the website. He fell upon Venture Frogs, an early stage venture investments†¦show more content†¦In 2009, Zappos began exploring acquisition deals with Amazon. Hsieh was not entirely comfortable with this and did not want to lose the incredible company culture through the sale of Zappos to a bigger brand. He was afr aid Zappos would lose its identity and this is the base of the company’s success thus far. However, the other board of directors were only interested in making a profit off Zappos and loved the idea of the Amazon acquisition. Hsieh thought about buying out the board of directors since he was out numbered at the time but came to realize this would not be an option since it would cost 200 million dollars to do so. After hours of meeting with Amazon officials, they were able to come to an agreement that pleased all of the board of directors, including Hsieh. The acquisition consisted of a 1.2-billion-dollar stock and cash deal that allowed Zappos to continue to operate as its own entity (Hsieh). Zappos core businesses include shoes, clothing, handbags, and accessories. Shoes account for 80% of Zappos revenue leaving the other product lines accounting for 20%. Zappos offers over 50,000 different varieties of shoes including some niche markets, narrow, wide, hard to find sizes, and American made (Zappos.com). Another aspect of their core businesses is their company culture and customer service. Hsieh built the Zappos brand off ten company core values and they are used as a baseline for hiring and firingShow MoreRelatedEssay about Finish Line and Foot Locker1175 Words   |  5 Pages †¢ Company Description o Finish Line, Inc. is the second largest leader athletic based company in the United States. The company was founded in 1976 and now operates over 600 stores in 48 states. Finish Line is the franchise company of the Athlete’s Foot in Indianapolis, Indiana. By 1981, the company expanded beyond the 10 franchises they owned. The Athlete’s Foot franchising rights were to operate franchises within the borders of Indiana, so the owners decided to start their own company and namedRead MoreBenefits Of Using A Hybrid Lifestyle1550 Words   |  7 Pages Marketing Mix The first segment when looking at marketing mix is product. Keen’s profits are generated primarily through the sale of physical products, or goods, such as footwear and accessories (like extra laces).   Their core product would be a shoe, such as their famous Newport sandal.   The actual product is the Newport featuring the Keen brand name, Keen’s quality manufacturing and design, Keen’s own packaging, and any customizable features that the customer may have requested, such as uniquelyRead MoreEbags1430 Words   |  6 PagesMBA 638-002: Operations Management eBags: Managing Growth Case Study 5 Patrick Johnson, Amina Mirzohoshim, Frank Park, Raja Pattamatta, Rita Thakur 4/25/2011 â€Æ' Introduction: eBags, the online luggage- and travel-products store, started as a business idea by Jon Nordmark in the spring of 1998. Nordmark convinced Peter and Eliot Cobb, Frank Steed, and Andy Youngs to join his venture, using their collective industry knowledge from being top executives with Samsonite USA and American Tourister.Read MoreBusiness Report On Fashion Shoes1228 Words   |  5 PagesWritten Report My company is called Fashion Shoes, the service I offer to buy shoes online. I will be selling both, men and women shoes. For men, I will be selling working shoes, working boots, cowboy boots, tennis shoes, including others. For women, I will be selling high heels, boots, tennis shoes, sandals, and much more. My business is very different from others, because I sell my product online rather than at a store. Internet or technology is a huge world of deals, many of which are true innovationsRead MoreMarketing Nordstrom729 Words   |  3 Pagesdescribed as a department store. They carry a wide variety of goods, such as clothing, accessories, handbags, jewelry and cosmetics like other department stores such as Macy’s, JCPenney and Sears. They have a very high level of service as evidenced in the case study about selling just one shoe and taking a return on snow tires when they never sold auto parts. Their prices are fairly high since they carry mostly high-end brands. These are all traits that department stores share. 2. DescribeRead MoreAdidas S.W.O.T Analysis1363 Words   |  6 PagesWeaknesses * High prices in some products * E-commerce is limited to USA * The direct sale to consumers is creating conflicts with its own resellers * Online customer service not helpful or easy to find Opportunities * Increase female participation in athletics ?Adidas by Stella McCartney? * Collaborate with other online retailers to offer Adidas products * Possibility of outsourcing the web development and e-commerce to a third party developer Threats * Nike s strongRead MoreAssignment 2: Integrating Culture and Diversity in Decision Making: The CEO and Organizational Culture Profile1435 Words   |  6 PagesSwinmurn founder did just that in 1999 when he started Zappos.com Inc (Zappos.com). Mr. Swinmurn wanted to start an online store that catered to selling a great selection of shoe after going to a mall and he could not find the shoes he was looking for (Eng 2012; Zappos.com). The website was dedicated to the selling of wide variety of brands, colors, sizes, and widths; if you are looking for a shoe chances are Zappos.com has them. There was finally a website customers could go and shop for the best shoesRead MoreImc Nike875 Words   |  4 PagesJordan, the Air Max, and the Air Force One shoe. Nike has clearly devoted time, research and energy into its company marketing and branding tactics. The very well know slogan â€Å"Just Do It†, has become a household phrase. In this paper, we will look at the integrated marke ting communication tactics (IMC) used by Nike. We will analyze their effectiveness and whether or not improvement is needed. Nike uses print, television, social media, direct marketing, online marketing and more in order to spread oneRead MoreNike s Goal Of Increasing Sales And Awareness Of The Brand1247 Words   |  5 PagesSponsoring famous spouses, more specifically wives of famous athletes, to promote the growing athleisure trend will ensure Nike’s success in the increasing market. Teaming up with famous athletes’ wives like Jessie Decker, Kate Upton, and other professional athletes’ wives is something the firm will incorporate into their marketing tactics. These partnerships will be aimed towards promoting the firm s athleisure and regular products for women. Having these famous wives post pictures in athleisureRead MoreAnalysis Of Porters Five Forces Model1797 Words   |  8 PagesLocker. Competition in the industry Demand for products in the shoe industry is largely reliant on disposable income and consumer confidence, and because of its strong reliance on consumer income, The Shoe Store industry was hit hard by the recession. During the recession, more price sensitive consumers sought out shoe deals from discount department stores and online shoe retailers. Now the economy is recovering and growing the Shoe Store Industry has done well. Since 2010, the industry has enjoyed

Wednesday, December 11, 2019

Student Loan Summary free essay sample

Student Loan Summary Christine Downey FP/101 August 15, 2010 Griselle Forte What are some future consequences of borrowing too much debt? Some of the most telling future consequences of borrowing too much debt would be evictions, foreclosures, declaring personal bankruptcies, wage garnishments, divorces, emotional break downs, higher than normal interest rates on loans, rejection of application for loans, ruined credibility, savings and retirement plans wiped out, and an undesirable credit report and score. Debt affects people in ifferent ways and has a major impact on the life of each individual. It often determines how they will be able to live their lives. There are only two ways to acquire things that you cannot afford to pay out of pocket. Save until you have accumulated enough money to buy, or borrow the money with the promise you will pay the money back with interest over time. When borrowing, the best thing for anyone to do is always borrow money they are sure they can repay, be prompt in their payments, and pay more than the minimum amount to avoid future financial onsequences in your life than you have already. We will write a custom essay sample on Student Loan Summary or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page How do you plan on repaying your student loans? Regarding the Stafford Loan that is offered to University of Phoenix students, you have six months following college graduation before repayment of your student loan begins. After this time, you are responsible for the regular monthly payments, which were originally agreed upon between the student and the lender. This grace period should be used wisely. The goal of a student at this point, is to secure a Job that llows him or her to reasonably manage all of their monthly bills, including their student loan. If a problem should arise where you cannot make ends meet during your grace period, immediately contact your financial advisor to aid you in modifying your repayment terms. I have opened a separate savings account strictly for college that I contribute to each week. It is better to set some money aside to cover repayment of my student loan than to feel the full financial burden when it is due. So much of the loan process is planning. All you do is plan when it comes to finances. You have to plan out your expenses to make sure you can afford your tuition bill. When you cannot afford tuition in its entirety, you geta student loan to cover the cost. If you are smart, while you are in college you can plan how to repay your loan. Once you graduate, you can work on getting a Job that allows you to afford all of your expenses and make repaying your student loan less painful. One positive thing you can do to keep your student loans under control is to learn the est way to manage your hard-earned money while you are in college: Financial discipline. Do not borrow more than you need. Frugality can help you reduce the amount of the loan you applied for, as well as the amount you are going to be responsible for repaying. Plan a financial budget and live by it. Keeping your finances under control (with the help of being currently employed) should enable you to set money aside for repayment of your student loans when they come due. Once that kicks in, you have an opportunity to make further productive use of your student oan, beyond getting your degree; Making it a positive force in your credit history. Using your loan to create a positive credit history is as simple as making your payments on time and in doing so, your responsible behavior is reported to the credit report agencies, keeping your credit score at a good level rather than making it a lower score. Your student loan debt presents you with an opportunity. With proper knowledge and confidence, you can make the most of this opportunity, and establish yourself firmly in the realm of the responsible, moving steadily towards your lifestyle goals.

Wednesday, December 4, 2019

Implication of Microeconomics - Macroeconomic and International Economi

Question: Describe about the Implication of Microeconomics, Macroeconomic and International Economic Environment to Business Organization? Answer: Abstract In this assignment, there are three aspects such as micro economic, macroeconomic and the international environment that are very important for a business to thrive. Without this forms of environment it get difficult for the business to function. We have seen that the UK economy is very good in performing business, the economic indicators also provides a good picture. The country being a member of the European Union will be able to perform the free trade with the developed country. The developing country is also found to increase their contact with the country UK due to the dominant position. Thus, when the market of UK is saturated then it can rely on the developing economies. Implication of Microeconomics, Macroeconomic and International Economic Environment to Business Organization Economic Environment plays a pivotal role in the operation process of a business organization. The operation strategy of business organization and its success or failure depends on the current economic environment in which the organization is operating. The economic environment consists of a number of external and internal factors that exists in the business market and in the broader economy that may influence the current and future success of the business organization. The economic environment can be classified as three sections. These are microenvironment, macro environment and the international environment. Micro economic environment influences the individual decision making process of an organization. On the other hand, macroeconomic environment determines the market structure in which the business is operating and the marketing strategy of the business. Moreover, the international environment influences the operational strategy of the multinational firm. In this assignment, the main objective is to discuss about the importance of these three environments to a business organization elaborately. Understanding of Microeconomic Business Environment Importance of micro-economic environment: Microeconomics is a branch of economics that is used to make an analysis of the market behavior of a firm with the aim of understanding the decision making process of that particular organization. Micro economic environment has been referred to as the internal environment of the business organization. Various factors determine the microeconomic environment of a particular business organization. These are-1) amount of supply and demand, 2) price elasticity faced by the firm, 3) total and average marginal revenue, 4) factors of production and its allocation in the production process, 5)the availability of the limited resources, 6) the process of price determination and 7) how a particular firm responses with the change in the market price and quantity. These entire factors decide how a particular firm serves its customers. Among these above-mentioned factors, the demand is the most important one. A firm cannot operate well without sufficient amount of quantity demanded (Learnmarketing. net, 2015). Price elasticity is the responsiveness of the quantity demanded by a unit change in the price. A firm cannot be able to charge higher price if the demand for its product is relatively elastic (Williamson, 2014). On the other hand, a firm will be able to get high price if the demand for its product is quiet inelastic. The reason is in this case, the quantity demand face by the firm will not change and therefore the profit margin of the firm will not be affected much. Moreover, the quantity supplied of the firm depends on the average revenue and the marginal revenue (Goolsbee, 2015). A firm continues to increase its supply level to the point where marginal revenue is zero. The selection of the production process depends on the availability of the resources. The availability of the resources is another main important aspect of the microenvironment. The reason is the cost of factors production depends on its availability (Oxford College of Marketing Blog, 2014). A firm canno t modify the quantity supplied in the short run, as some factors of production cannot be varied in the SR. However, in the end, when all the factors are variable, then the firm can respond quickly to any change in the market price. At the time of determination of price, the firm generally considers the production cost and how much demand and profit the firm may face at a certain level of price. Therefore, it can be said that, all the factors influence the individual decision making process of a particular firm and for this reason the microenvironment is important for any business organization. Analysis of the Business objectives and Business behavior in the economic assignment: Business objective is an important part of the planning process of an organization. It describes what company wants to get or accomplish after a certain time interval through its operation process. The objectives of a business organization can be classified into two sections. These are maximizing objectives and non-maximizing objectives. Generally, it is believed that, the main concern of an organization is to maximize its profit. However, the firm has some other maximizing objectives. Some firm generally seeks to maximize its revenue rather than profit in order to raise its market share (Economicshelp.org, 2015). Other maximizing objectives are growth maximization through merger and takeover process and long run profit maximization through the reduction of the profit levels in the short run. On the other hand, the important non-maximizing objective is improvement of the productivity through the employment of skilled labour, improvement of the skill of current employee through traini ng program, employment of technologically advanced production process and modern equipments. Other nonmaximizing objective are to retention of the existing customers and attract the potential customers through providing good customer service, reduction of the employee turnover cost, improvement of the relation with employees in order to retain the skilled labour in the company, maintain good financial condition all the time and improve the brand loyalty and recognition. Ethical behavior and corporate social responsibilities of a business organization can benefits the organization in many ways (Firm, 2015). Ethical behavior helps the company to attract more customers and increase the demand for its products, encourages the employees to stay with the company and attract the potential employees to this company. Because of this, the organization is able to get highly skilled workers in with relatively less recruitment cost (Small Business - Chron.com, 2015). In this way, the company can earn high profit; keep its share price high and able to draw more cash flow in to the company (Jupiter.plymouth.edu, 2015). However, many companies in order to increase its profit margin sometime follow unethical practices such as slashing the employee payment, offering lower quality product or employing non-environment friendly production process. These practices ultimately lead to smeared public relation and loss of market share in the future period. Business organization is a supply side entity and the main purpose of this is to achieve acertain commercial goals such as earn profit. Product Life Cycle is a sequence of four stages through which a business organization grows gradually (Productlifecyclestages.com, 2015). Product life cycle is very important for a business organization, as it will help the firm to design suitable marketing strategy. Moreover, size is positively related to the success of an organization. Large firm size means the organization has substantial market p ower, good financial condition and high opportunity for the RD process and able to enjoy the economies of scale (Quickmba.com, 2015). These factors in turn cause high profit or revenue earnings of the firm. The organizational structure influences the decision-making process within the firm and firms goals and objective determination process. Impact of market structures on business organizations: The structure of the market in which a business organization is operating has an important role in the strategic decision making process of that organization. There exists four types of market structure viz. perfect competition, monopolistic competition, oligopoly and monopoly. These structures are important because they affect the outcome of a business organization through its impact on the motivations, opportunities and decisions of the economic agents of the market. In a perfectly competitive market, there are numbers of buyers and sellers. This means that there is no competition in this market. Hence, no economic agent has the market power or opportunity to influence the price (Tutor2u.net, 2015). This leads to the firm and the buyer to act as a price takers and to make their individual activities up to the point where their utility is maximized. For this reason, the firms are not able to earn any profits. In the monopolistically competitive market, there exists lots of buyers an d sellers (Small Business - Chron.com, 2015). However, in this market, the products of sellers are not perfectly substitute with each other. Rather they are slightly different. This implies that there exists some competition in the market. Moreover, operating firms have some market power to influence the price of their own product. However, the firms are not able to acquire supernormal profit. In the oligopolistic market, there are only few firms (Small Business - Chron.com, 2015). For this reason, the market action of one firm influences the same of other firms. This indicates that, in this market structure, the firms have limited market power but they are able to gain profits substantially. However, in the monopolistic market structure, there exists only one firm. Hence, this firm has full market power to charge as much as possible high price and therefore able to earn high profit margin (Employment regulation and the labour market, 2015). According to the report published by CIPD , the condition of U.K labor market is very bad. The labor productivity, the remuneration and the participation of the young people into the labor force. In the U. K labor market, there exists some labor protection against discrimination on the ground of race, sex, disability and age. Moreover, there exists some regulation related to the minimum wage, old age pension, health and safety and flexible working time. However, labor protection of permanent workers against dismissal, collective dismissal and the regulation of temporary contracts are not satisfactory in the U.K labor market. Failure in the labor market occurs because of the existence of skill gap, poaching, labor immobility and inequality. This market failure affects the supply of labor in to a certain job and the existing wage level. However, in the U.K labor market, there does not exist any skill gap, immobility and inequality because og the labor protection law of U.K government. Therefore, it can be said that, any types of market failure do not affect the U.K labor market. Understanding of Macro-economic business environment National Income: Macroeconomic environment of a business organization in the overall condition of the economy in which the organization is operating. This environment includes economic, technological, societal and governmental influences. The accurate understanding of this macroeconomic environment is very essential as this influences the business process of the organization. Since it is not possible for nay company to change this environment like microenvironment, therefore they should adopt proper strategy so that they can operate the operation process successfully (Abel, Bernanke and Croushore, 2014). However, the decision makers of a business organization analyze the current macroeconomic environment by examining the trend of national income or GDP, inflation, unemployment, government spending, fiscal and monetary policies of the country in which it is currently operating. Among the above-mentioned factors, national income is the commonly used determinant. National income of a country is the tota l monetary value of the final goods and serviced that are produced in a country within in particular time interval. Three important methods are used to determine the national output of a country. These are Value added method, income method and the expenditure method. However, while calculating national income of a country some issues have to be faced. Among them, the four important issues are lack of reliable data, existence of non-monetized sector in the economy, difficulties in the classification of working population and inability to include the black market activities in the national income calculation process. However, in this context it is important to note that, the data that are used in the national income estimation process are not reliable all the time. The reason is the data that are used in the account calculation are mainly collected from various primary data sources. It has been often seen that, some producers are not interested to reveal the actual product and raw mat erial value. On the other hand, the buyers also sometime are not literate enough to give the proper data. The circular flow of income in an economy is the representation of how income is circulated in an economy. In a five-sector economy consisting of firm, household, government, financial and external sector, household allocate their income to consumption, saving, taxation and spending on imported good. Among these four spending, the last three are considered as withdrawal from the circular flow as they are not spent on the domestically produced output. On the other hand, private investment spending on the production process and government spending on the merit goods and export expenditure but the foreigners are treated as injections in the circular flow. Equilibrium in the macroeconomic environment is a situation when the amount of injection is equal to the withdrawal amount. This implies that. Equilibrium situation occurs when there exists no tendency to change the income, expend iture and the output level in the economy. Other two important determinant of macroeconomic environment is multiplier and inflation rate. Multiplier shows how much an endogenous variable changes in response to the one init change in the exogenous variable of the economy. On the other hand, inflation shows how much the price level increases overtime. The stability of an economy depends on the inflation rate. Impact of the government policies on the economy: Fiscal Policy and the monetary policy are the instruments that are used by the government and the central bank of a country to adjust the spending level, tax rate and the money supply of the economy. These are the two main tools that are followed by the government at the time of intervention in the economy with the aim of maintaining the economic stability. Government controls the total spending and tax revenue of a country by using the contractionary and expansionary fiscal policy. When the government wants to stimulate the growth rate through the increment of Aggregate demand, then it rises the government spending and reduces the tax rate (Bernheim and Whinston, 2014). This in turn encourages the manufacturing organizations to produce more and hire more people in the production process. In this way, the government upsurges the AD, AS and economic growth rate continuously in a cyclical manner and makes the unemployment level less (Krugman, 2014). On the other hand, the government so metime follows contractionary fiscal policy by reducing the government spending and raising the tax rate in order to control the AD of the economy. In this manner, the government keeps the balance of payment and inflation rate in a moderate level. Monetary Policy is the tool that is used by Central monetary authority of a country to control the cash liquidity condition of the economy. Central bank changes the interest rate, which in turn affects the decision of people regarding holding money in hand. In this way, the central bank influences the money spending and therefore demand in the economy. In this context it is important to note that, the fiscal and monetary policies are demand side policies as it influences the economy through making modification in the AD (Dornbusch, Fischer and Startz, 2014). However, the government has the ability to influence the productive capacity and therefore aggregate supply of the economy by adopting various types of supply side policies such as pri vatization, deregulation, reduction of income tax, provision of higher education facility and vocational training, deregulation of financial labor market, improvement of social infrastructure and reduction of tariff barrier. These policies help the government to lower inflation rate unemployment and improve balance of payment, trade and economic growth rate. In this ways various government policies directly affects the macroeconomic condition of the country and indirectly the operation process of the companies that are operating in this particular country. Impact of Macroeconomic Environment on Business Organization: SWOT and PESTLE analysis are two important tools that are used by the business enterprises in order to understand the impact of the macroeconomic environment on the business organization. SWOT analysis is followed to evaluate the strength, weakness, opportunities and threats that a business organization may face while operating in an environment. The following table illustrates the SWOT analysis of U.K business environment. Strengths: Availability of economic resources Good industrial relationship Political stability Good education system Stable economic condition Favorable Business environment Low unemployment Opportunities Government initiative to reduce trade barriers Availability of cheap labor because of recent migration Large consumer market size weakness Poor Transport System Low participation of the young people in the labor force Insufficient RD Lack of proper innovation and invention Threats: Continuously increasing competition Reduction of E.U spending on U.K Increase in the import of cheaper good from other countries PESTLE analysis is also used by the business organization while planning their business strategy in order to get a birds eye view of the concerned environment from many different angles. The following table shows the PESTLE analysis for U.K. Political factor: Good E.U regulation Easy accession of new members in E.U and therefore the opportunity of free trade with new countries Continuous up gradation of laws Economic factors: Change in interest rates Continuous terrorist attack affects the profitability of all industry People do not want to travel and investment Continuous growth of Sterling and Euro make the economic condition of U.K more stronger Social factors: The number of aged people is high in the demographic composition Workers from all over the world can work in this country Various types of tourism, sports and leisure activities are available in this country. Technological factors: Use of latest technology in Industry People are very much aware and skilled enough to use the advanced technology Market is becoming highly competitive technologically. Legal factors: Complex legal structure Minimum wage legislation Equality, health and safety legislation High corporate and income tax rate Environmental factors: Possibility of occurrence of natural disaster is low High environment pollution Biodiversity degradation Understanding of the implication of operating in the international environment on business organization Analysis of the features of the international economic environment: A business organization has to face some risk and opportunities when it decides to operate in an international environment. The main two risks are foreign exchange risk and the political risk. The fist kind of risk happens when the amount of investment and profit varies significantly only because of the continuous change in the domestic currencys exchange rate. On the other hand, political risk occurs when the policies of domestic country affects adversely the foreign country in which the organization has a branch. In this situation, the foreign country imposes some trade barriers and because of this, the organization may face issues to continue operation in that country (Bennett, 2011). Moreover, the diplomatic relation between two countries also plays a significant role in the success of a business in international environment. In this context, it can be said that since U.S is a developed country and because of one of the member of E.U, therefore the domestic companies of this coun try can reap the opportunities of free trade with other member countries. Moreover, many developing countries in the region of East and South East Asia have a good trade relationship with this country. This country is an active member of different international organization. Moreover, the domestic currency of U.K influence significantly in the global monetary system (Keillor, 2015). Therefore, it can be said that, the domestic business organization of U.K will not have to face much problems while making international operations both in other developed and in developing countries of South East and East Asia region (Pugel, 2012). Economic Implication of operating in the international environment on business organization: Various factors that exists in the international environment can affect the operation process of an business organization either positively or adversely. Among these, the three main factors are unemployment rate, inflation rate and labor cost. The business organization that wants to enter in the market of some developed countries have to compete with the already exists highly competitive players. In this situation, the entering strategy of the business organization has to sufficient enough so that it can overcome that competitive problem and able to set up the business process successfully. On the other hand, while making any in the market of some developing country, the business organization will be able to get the benefit of cheap labor cost. However, in this context it is important to note that, the successful international operation process of a business organization depends on the clear understanding of the economic system and adoption of proper business strategy according to th at understanding. Since the economic condition of any economy changes over time, therefore sustainability of the organization depends on how the organization responds to the changes (Feenstra and Taylor, 2012). Conclusion: The success or failure of a business depends on different types of environments under which the organization is operating. At the time of operation, the firm has to face different types internal and external factors that have the ability to influence the operation process. 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